A creative practice for the post-agency world.

When everything can be made, judgement matters more than ever.

When everything can be made, judgement matters more than ever.

When everything can be made, judgement matters more than ever.

Project Description

2025 yılında Destereci Bakery’nin rebranding projesini gerçekleştirdik. Yeni logoda marka kurucusunun illüstrasyonunu kullanarak, markanın el yapımı üretim kültürünü ve nesiller boyunca inşa ettiği güveni görünür kıldık. Logo ile birlikte tüm ambalaj sistemini ve markanın yeni görsel evrenini tasarlayarak, geçmişten gelen karakterini çağdaş bir kimlikle yeniden yorumladık.

In 2025, we created the rebranding of Destereci Bakery. The new logo features an illustration of the brand’s founder, reflecting its culture of handmade production and the trust built across generations. Alongside the identity, we designed the complete packaging system and a new visual world for the brand, translating its longstanding character into a contemporary expression.

Category

Branding / Packaging / Art Direction

Timeline

2024

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